Resume

Education

Saint Louis University, St. Louis, MO

Bachelor of Arts in Communication, Journalism & Media Studies track

  • Minors in Visual Communication and Marketing

 

Summa Cum Laude

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Work Experience

Cor Jesu Academy, Admissions Coordinator

July 2021 - present

  • Increased event attendance by 1150% through implementation of self-designed marketing plan

  • Overhauled organizational system to centralize event planning and communication system

  • Oversaw 200 student ambassadors

  • Conceptualized, planned, and executed 5 events for incoming students in grades 6-8

  • Scheduled 5 social media posts per week over 3-month period

  • Mentored 8 students on graphic design and social media best practices

  • Captured video and photo during 10 all-school events for social media and magazine

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Amy Littleson, LLC.

Editorial Assistant

June 2021 - present

  • Revamped 12 Instagram graphics to match rebranded site

  • Oversaw total creative rebrand for website

  • Remodeled 3 page media kit for brand partnerships

  • Grew Instagram following by over 27% through consistent engagement with followers       and brands

  • Took over Instagram account ​during holiday campaign and 2 sponsored shoots

Intern

September 2020 - June 2021

  • Created Instagram story graphics averaging 2,700 impressions per post

  • Conceptualized creative vision and guidelines for 2020 Holiday Gift Guide that increased earnings by 114%

  • Assisted with Instagram engagement by responding to comments and interacting with a following of over 122,000 people

  • Redesigned media kit for potential brand partnerships

  • Created branded gifs for community use

  • Wrote 1 guest blog post per month

 
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Washington University in St. Louis - Olin Business School

Social Media Specialist

February 2021 - July 2021

  • Increased social media following by 28%

  • Draft and schedule 20+ social media posts each week through Salesforce and Later

  • Write 3 blog posts per month for the Olin blog

  • Established specific and measurable social media goals

  • Collaborated with team to achieve brand goals through social media

 

Production Assistant

May 2019 - May 2020

  • Oversaw social media mentions and traffic with Salesforce Social Studio

  • Organized Instagram story analytics to track audience interest

  • Edited, shot, and produced 3 videos a month for Olin YouTube Channel

  • Led creative video production for annual "Shakespeare at Olin," a 30-minute live-stream event 

  • Contributed 3 articles a month for Olin Blog

  • Spearheaded motion graphic sequences used for Olin promotional material

  • Designed magnets to increase workplace efficiency

  • Interviewed 10+ WashU faculty members for video use 

  • Created Olin inspired Zoom backgrounds

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Effie's Paper: Stationery & Whatnot, Intern

January 2021 - July 2021

  • Assisted with Instagram engagement by reaching out to similar accounts and monitoring a following of 25K+ followers

  • Produced 3 short-form videos for TikTok and Instagram each week

  • Created still and motion graphics optimized for Instagram feed and stories

  • Developed animated bumpers for brand consistency across platforms

  • Designed graphics for Instagram and Pinterest

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Saint Louis University Marketing & Communications, Intern

August 2020 - December 2020

  • Animated and designed updated 5 Instagram highlight reels for prospective students

  • Created branded gifs for internal and external use

  • Brainstormed new social media strategy based on recent trends

  • Organize and maintain digitized records for easy updating and retrieval

Tidy Projects, Graphic Designer

January 2020 - December 2020

  • Self-managed multiple projects with strict deadlines

  • Collaborated with 7 students to create clean designs for clients both on and off-campus

  • Managed and facilitated professional communication between clients and team members 

  • Understood brand identity for multiple clients and brands 

The Muny, Graphic Design Intern 

June 2020 - August 2020

  • Collaborated with in-house graphic designer to create a variety of different advertisements for the Muny's Variety Hour

  • Assisted with creating brand guidelines for the Muny's Variety Hour series 

  • Captured b-roll for promotional use

WFF Facility Services, Freelancer

January 2020 - May 2020

  • Executed full-feature videos of employee testimonials to increase recruitment

  • Designed 5 posters for various events and services

  • Created social media accounts to increase employee visibility on-site

Higher Education Channel Television, Intern

January 2019 - May 2019

  • Edited 3 full-feature videos covering small start-up companies in the St. Louis metro area

  • Created 6 social media videos for client use

  • Designed advertisements for 4 different social media platforms in order to promote donations on Giving Tuesday

  • Constructed flyers for 2 Educate.today live events broadcasted to elementary schools across the country

  • Produced a magazine cover with 20 collaged photos for HEC's seasonal magazine

  • Authored a summary of summer events for readers published in the seasonal magazine

  • Operated cameras during a live conference broadcast nationwide

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Leadership experience

National Student Advertising Competition, Creative Team

January 2020 - April 2020

  • Conceptualized experiential, nationwide creative campaign strategy

  • Developed comprehensive 20-page plansbook presented to judges

  • Received 3rd place out of 7 teams in competing district

  • Created animated pre-roll ads at the forefront of campaign

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Saint Louis University Miracle Network Dance Marathon, 

Graphic Design Chair

January 2019 - November 2019

  • Designed 5 graphics each week for SLUDM social media use

  • Mentored a team of 4 directors in creative production efforts

  • Helped manage and plan a 12-hour event for over 500 people

  • Collectively fundraised over $228,000 for 2 local Children's Miracle Network Hospitals

  • Created slideshow to be played during the event

  • Designed 7 overall apparel items sold throughout the year

  • Created 4 full-feature videos showcasing our events and promoting awareness and funds

  • Developed video and photography assets for future organization use

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Saint Louis University Television, Anchor & Editor

August 2017 - May 2019

  • Designed digital graphics for weekly broadcasts

  • Edited weekly multi-camera newscasts

  • Responsible for writing weekly scripts

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Awards & Achievements

  • Dean's List (Fall 2017 - December 2020)

    • Given to students with ​cumulative GPA over 3.7

  • Excellence in Public Speaking Award (Spring 2018)

    • Presented to 1 student each semester who gave an exceptional speech as voted by students and guest judges​

  • Dan Kelly Scholarship in Broadcast Journalism Recipient

    • Awarded to 5 outstanding students each year who are interested in working in broadcast or electronic journalism

  • Robert-Honigfort Journalism Scholarship Recipient

    • Awarded to 1 outstanding student​ pursuing journalism in St. Louis

  • United Media Guild Journalism Foundation Scholarship Recipient

  • Lambda Pi Eta | National Communication Association​

Skills & Software

  • Adobe Creative Suite

  • Microsoft Office

  • Final Cut Pro

  • Social Media

  • Canva

  • Google Analytics

  • Wix CMS

  • Wordpress CMS